DETC 84th Annual Conference
April 11-13, 2010
The L'Auberge Del Mar * Del Mar, CA
Digital Marketing Trends
Mr. Christopher Fong
Education Vertical Market Expert, Google, Inc.
Monday, April 12th *
10:25 - 11:10 a.m. * Platinum Ballroom
Mr. Christopher Fong helped start Google’s concerted effort in the Education industry for the North American Sales Organization in 2006. He works with Chief Marketing Officers, their departments and advertising agencies of the top education companies in the United States to help them with search engine marketing, lead generation, brand building and other marketing initiatives. Before joining Google, Chris worked in business development and marketing roles in Expedia’s Seattle, Dallas, Toronto and Las Vegas offices.
His passion for the education industry stems from starting an education internet startup back in Australia while completing his undergraduate studies. He graduated with a Bachelor of Commerce and Bachelor of Arts from the University of Sydney and is currently completing a joint Executive MBA from Columbia University’s Graduate School of Business and University of California, Berkeley’s Haas School of Business.