DETC Fall Workshop
October 18-20, 2009
The Naples Grande Beach Resort * Naples, FL

Marketing Panelist Circles:
Generating Leads Through Paid Search

Monday, October 19th
2:30 - 3:30 p.m.

About the Presenter:

Mr. Christopher Fong helped start Google’s concerted effort in the Education industry for the North American Sales Organization in 2006. He works with Chief Marketing Officers, their departments and advertising agencies of the top education companies in the United States to help them with search engine marketing, lead generation, brand building and other marketing initiatives. Before joining Google, Chris worked in business development and marketing roles in Expedia’s Seattle, Dallas, Toronto and Las Vegas offices.

His passion for the education industry stems from starting an education internet startup back in Australia while completing his undergraduate studies. He graduated with a Bachelor of Commerce and Bachelor of Arts from the University of Sydney and is currently completing a joint Executive MBA from Columbia University’s Graduate School of Business and University of California, Berkeley’s Haas School of Business.